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GuideBeam helps you find your perfect career fit through AI psychometrics, future-skills mapping, and ethical, data-driven guidance.

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For Career Counsellors

Stop Juggling 7 Tools to Run Your Practice

You're using Zoom for sessions, Google Docs for notes, email for client communication, spreadsheets for tracking, Calendly for scheduling, and paper-based assessments. GuideBeam replaces all of them with one purpose-built platform for career counsellors.

Save 3–5 hours per week on admin. Give clients a better experience. Grow your practice.

Book a DemoSee What You're Replacing

Your Current Toolkit vs GuideBeam

Here's every tool you're currently paying for — and exactly how GuideBeam replaces it.

Zoom / Teams / Google Meet

Video sessions with clients

$200–$330/yr
Separate login and link sharing
No session recording tied to client records
Notes taken manually during or after calls
No AI analysis of session content
GuideBeam replaces this

Built-in video sessions with automatic recording, AI transcription, session summaries, and action item extraction — all linked to the client record.

Google Docs / Word / Notion

Session notes and client documentation

$0–$144/yr
Notes scattered across files and folders
No link between notes and assessment data
Manual summarisation after each session
Hard to track themes across sessions

Email / WhatsApp

Client communication

$0
Messages lost in overflowing inboxes
No audit trail for professional conversations
Clients use personal channels (boundaries blur)
File attachments scattered and unsearchable

Excel / Google Sheets

Client tracking and progress monitoring

$0–$150/yr
Manual data entry after every session
No visualisation of client progress over time
Difficult to spot patterns across clients
Version control issues with shared files

Calendly / Acuity / Cal.com

Session scheduling and booking

$96–$240/yr
Another tool to set up and maintain
No integration with client records
Separate payment processing required
Clients book but you lack context on their profile

SimplePractice / Halaxy / Cliniko

Practice management and billing

$348–$600/yr
Built for therapists, not career counsellors
No career-specific assessments or tools
Expensive per-practitioner licensing
Overkill for career counselling workflows

Paper-based / PDF assessments

Career assessments and psychometric tests

$200–$1,000+/yr
Manual scoring is time-consuming and error-prone
Results disconnected from career recommendations
Per-use licensing costs add up

Your current toolkit cost

Zoom + Google Workspace + Calendly + SimplePractice + assessment licences + misc

$844–$2464+/yr
Replaced by one GuideBeam subscription

A Day in Your Practice: Before & After

See how GuideBeam transforms your daily workflow from tool-hopping chaos to a single streamlined experience.

Without GuideBeam

  1. 08:30Open Calendly to check today's bookings, copy client names into your spreadsheet
  2. 08:45Search Google Drive for last session's notes, find they're in the wrong folder
  3. 09:00Send Zoom link to client via email, client can't find it in spam
  4. 09:05Pull up client's assessment results in a separate browser tab (PDF from 3 months ago)
  5. 10:00Session ends. Spend 20 minutes writing notes from memory in Google Docs
  6. 10:30Email client with homework. Hope they remember where to find the career list you discussed
  7. 17:00Spend 45 minutes updating your spreadsheet with today's session summaries
~1.5 hours/day spent on admin and tool-switching

With GuideBeam

  1. 08:55Open GuideBeam dashboard — today's sessions, client profiles, and assessment results are all right there
  2. 09:00Click "Start Session" — video call begins in-app, recording starts automatically
  3. 09:00Client's assessment results, past session notes, and goals visible in the session sidebar
  4. 10:00Session ends. AI generates notes, key themes, and action items within minutes
  5. 10:05Review AI summary, add a personal note. Assign careers and goals to client's profile
  6. 10:10Send a quick message to client in-app. They'll see their assigned tasks when they log in
  7. 17:00Day done. Dashboard already shows today's sessions logged. Head home
~15 minutes/day on admin — 3–5 hours saved per week

Feature-by-Feature: GuideBeam vs Your DIY Toolkit

See exactly what you get with GuideBeam compared to piecing together your own set of tools.

Built-in
~Requires separate tool
Not possible
CapabilityGuideBeamDIY Toolkit
Validated psychometric assessments
Scientifically normed tests across personality, interests, values, and aptitudes
~Requires separate assessment provider (Morrisby, MBTI, etc.)
AI career matching across 900+ careers
Multi-factor recommendations using psychometrics, resume data, and AI resilience
No equivalent — career matching done manually by practitioner
In-app video sessions
Built-in video calling without switching to Zoom, Teams, or Meet
~Requires Zoom/Teams — separate tool, separate login
Automatic session recording
Every session recorded and stored against the client record
~Zoom can record but files need manual organisation
AI transcription and summaries
Automatic transcription with AI-generated summaries, themes, and action items
Would need Otter.ai or similar + manual copy-paste into notes
Unified client profile
Assessments, sessions, notes, messages, and goals all in one view
Data scattered across 5–7 different tools
Secure in-app messaging
Professional communication channel with audit trail, separate from email
Email or WhatsApp — no professional boundaries
Practitioner assignment of assessments
Assign specific assessments, goals, or career paths to individual clients
Would need to email clients instructions manually
Session scheduling
Clients book sessions directly from their profile with practitioner availability
~Calendly/Acuity works but is disconnected from client records
Practice management dashboard
Client roster, session history, revenue tracking, and progress overview
~Spreadsheets or Halaxy/SimplePractice (not career-counselling specific)
Public practitioner profile
Marketing page with your specialisations, referral code, and booking link
Would need a separate website or directory listing
Client privacy controls
Clients choose what data to share — consent-based, not full visibility
No equivalent — practitioners see whatever they can access
AI career coach for clients
24/7 AI assistant that helps clients explore careers between sessions
Clients on their own between sessions
AI resilience scores
Each career shows how AI and automation will impact the role long-term
Would require manual research for each career path
Single monthly cost
One subscription covers everything — assessments, sessions, AI, and practice tools
Multiple subscriptions totalling $844–$2,464+/yr
15/15
Built into GuideBeam
5
DIY requires separate tool
10
Not possible with DIY toolkit

Built Around How Career Counsellors Actually Work

Every feature in GuideBeam was designed for the career counselling workflow — not retrofitted from a therapy or school platform.

Evidence-Based Assessments

12 validated psychometric domains covering HEXACO personality, Holland/RIASEC interests, career values, aptitudes, and career adaptability. Novel formats like card-sort exercises keep clients engaged.

Session Intelligence

Run video sessions in-app. AI records, transcribes, and generates summaries with key themes and action items. Review past sessions instantly instead of searching through files.

AI Career Matching

Your clients get personalised career recommendations across 900+ careers based on their full psychometric profile, resume, and preferences — with AI resilience scores showing future-proof roles.

Client Assignment

Assign specific assessments, career paths, and goals to individual clients. They see their tasks when they log in. Track completion and progress from your dashboard.

Privacy-First Design

Clients control what you can see. Consent-based data sharing builds trust — especially important for adult clients and career changers who value confidentiality.

Grow Your Practice

Public practitioner profile, referral codes, integrated booking, and weekly payments. Market your services, accept clients, and get paid — all from one platform.

Is GuideBeam Right for Your Practice?

GuideBeam is designed for career counsellors who want to deliver better outcomes while spending less time on admin.

GuideBeam is perfect if you…

  • Run a private career counselling practice (solo or small team)
  • Want validated psychometric assessments without per-use licensing fees
  • Spend too much time on session notes, scheduling, and admin
  • Work with adults, career changers, or students 1-on-1
  • Want AI to enhance (not replace) your expertise
  • Value client privacy and consent-based data sharing

GuideBeam may not be the fit if you…

  • Need a district-wide K–12 platform with classroom features — consider Xello or Naviance
  • Are a clinical psychologist needing Medicare billing and clinical notes — consider SimplePractice or Halaxy
  • Run a UK school needing Gatsby Benchmarks compliance — consider Unifrog or Morrisby
  • Only need a standalone assessment with no practice tools — consider Morrisby individual licences

Common Questions from Practitioners

I already have a workflow with Zoom and Google Docs. Why should I switch?

Your current workflow works, but it means context-switching between 5–7 tools, manually connecting client data, and spending hours on admin that could be automated. GuideBeam brings everything into one platform — so the session recording is automatically linked to the client profile, AI generates your notes, and assessments feed directly into career recommendations. Most practitioners save 3–5 hours per week on admin alone.

Can I keep using Zoom for sessions if I prefer it?

Yes. GuideBeam's in-app video is optional. Many practitioners start by using GuideBeam for assessments, client management, and AI insights while continuing with Zoom for sessions. You can transition to in-app video at your own pace — or not at all.

I use SimplePractice / Halaxy for practice management. What's different?

SimplePractice and Halaxy are designed for therapists and allied health professionals. They're excellent for clinical notes, Medicare billing, and telehealth — but they don't include career-specific psychometric assessments, AI career matching, or career-focused session intelligence. GuideBeam is purpose-built for career counsellors, so every feature is designed around your workflow.

How much would I save compared to my current toolkit?

A typical practitioner toolkit (Zoom Pro + Google Workspace + Calendly + assessment licences + practice management) costs $844–$2,464+ per year across multiple subscriptions. GuideBeam replaces all of these with a single platform. Contact us for practitioner pricing — we'll walk you through the cost comparison for your specific setup.

Will my clients need to pay for GuideBeam?

Clients can start completely free — full onboarding, psychometric assessments, and basic career insights are included at no cost. Pro unlocks the AI career coach, detailed career matching, and session booking capabilities. You set your own session rates separately.

What if I don't use all the features?

That's completely fine. Many practitioners start with one or two features (like assessments and session scheduling) and gradually adopt more over time. There's no pressure to use everything from day one — GuideBeam grows with your practice.

Ready to Simplify Your Practice?

Book a 30-minute personalised demo. We'll show you exactly how GuideBeam replaces your current toolkit and walk through the assessments, session tools, and practitioner dashboard.

Book a DemoCompare All Platforms
GuideBeam replaces this

AI-generated session notes, key themes, and action items — automatically attached to each client profile. Searchable across all sessions.

GuideBeam replaces this

Secure in-app messaging keeps all client communication in one place. Professional boundaries maintained. Full conversation history searchable.

GuideBeam replaces this

Practice management dashboard with client roster, session history, assessment progress, and goal tracking — all updating automatically.

GuideBeam replaces this

Integrated scheduling where clients book directly from their profile. You see their assessment results, session history, and goals before the session starts.

GuideBeam replaces this

Purpose-built for career counsellors. Client management, scheduling, assessments, session tools, and referral tracking — designed around how you actually work.

No way to track client changes over time
GuideBeam replaces this

12 validated psychometric assessments (personality, interests, values, aptitudes) — automatically scored, with AI-powered career matching across 900+ careers. All results stored in the client profile.